Corporate street art: widely considered by street artists as absolutely, positively taboo. The reality of the situation is that corporations are looking to capitalize on the popularity of street art sweeping the nation. Incorporating street art into their latest advertising campaigns means injecting a sense of cool to their brands, giving them instant credibility with young adults.
However, while these multimillion dollar companies are busy exploiting the movement, they are intentionally killing the essence of street art and its culture. Street art was NEVER meant to be packaged, and sold – it’s an art form that stands on the merit of strong opinions. Exploiting it to sell products is wrong and completely destroys the essence of the movement.
That is the issue I have with corporate street art.